Jacob Spelke
Digital Storytelling and Creative Advertising | Michigan State University
- Role
- Digital Pr Intern at Fractl
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Jacob Spelke
Driven by a passion for strategic storytelling and data-informed marketing, I help…
Experience
Digital Pr Intern
May 2025 — Present
Help clients get featured in the news through timely expert commentary by identifying journalist requests, analyzing opportunities, and drafting media-ready quotes. Build relationships with journalists at high-authority and niche-relevant outlets while using AI to scale research, drafting, and reporting- Monitor breaking, trending, and cyclical news daily to surface timely opportunities for client thought leadership- Review and analyze client subject matter expertise to draft high-quality, media-ready quotes- Match journalist requests to the right client opportunities, tailoring angles and talking points to the outlet and brief- Collaborate with clients to gather relevant insights, approvals, and supporting data- Maintain organized records of opportunities, quotes, and media outreach- Leverage AI throughout the workflow using ChatGPT and custom GPTs to accelerate research, drafting, list building, and reporting- Manage 5-6 client accounts and opportunities, from discovery to media submission, with regular communication to the Head of Digital PR and Digital PR Associates.
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