Jaclyn Szapacs
Marketing & Communications Executive | Strategic Leader | Data-Driven Marketer
- Role
- Vice President Marketing and Communications at Brady Services
- Location
- Greensboro, NC, US
- LinkedIn followers
- 500 followers
About Jaclyn Szapacs
Marketing & Communications Executive | Strategic Leader | Data-Driven MarketerAccomplished Marketing & Communications Executive with a proven track record of driving transformative results across diverse industries. I specialize in leading high-performing teams and delivering impactful marketing strategies that align with business objectives. Recognized by Gartner for excellence in marketing, I bring a data-driven approach to campaign development and brand management, ensuring every initiative delivers measurable ROI.Currently leading marketing strategy at Brady Services for a suite of 5 B2B brands, I have successfully orchestrated the launch of key lead generation programs and strategic partner initiatives. My career spans leadership roles at Carolina Biological Supply and CBL & Associates, where I drove multimillion-dollar growth through innovative marketing campaigns and effective brand positioning.I hold a B.S. in Communication Studies from the University of North Carolina at Greensboro and am committed to continuous professional development, holding certifications in digital marketing. Passionate about merging creativity with analytics, I excel in guiding teams through complex mergers, brand transformations, and market expansions.
Experience
Vice President Marketing and Communications
Oct 2018 — Present · NC, US
Education
University of North Carolina at Greensboro
B.S.
2002 — 2006
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