Jaclyn Carson

About Jaclyn Carson

At my core, I’m a storyteller. Whether it’s producing a broadcast-style town hall, designing a campaign that spans markets, or building digital spaces that feel intuitive and engaging, I focus on creating communications people remember.At Pizza Hut Global, I led creative and multimedia work that helped leaders communicate with teams around the world—capturing stories, elevating voices and saving six-figures a year by bringing major events in-house.Today, as associate manager of communications at KFC, I’m excited to build on that foundation—bringing strategy, creativity and clarity together to help people feel more connected to the brand and to each other.At the end of the day, I’m driven by one belief: great storytelling isn’t just about sharing information. It’s about creating moments that matter.

Experience

1. Associate Manager, Communications

   KFC US

   Sep 2025 — Present

   Develop and execute strategic internal communication plans aligned with enterprise initiatives and brand prioritiesLead corporate business updates and large-scale events to inform, inspire and engage employeesWrite and support executive communications to ensure a consistent voice and image for chief executivesCollaborate with marketing and external communications teams to deliver integrated storytelling across channelsManage internal content, including newsletters, intranet updates and livestreamsIncrease employee engagement by using innovative platforms and clear, compelling messagingSupport communications for corporate employees, franchisees, restaurant leaders and team membersOwn reporting and analysis of communication results, including campaign metrics and quarterly business updates

Education

• University of Louisiana Monroe

  Bachelor of Arts (B.A.), Mass Communication

• The University of Texas at Arlington

  Master of Arts (M.A.), Communications

• Southern Methodist University

  Certification, Graphic Design