Jackson West
Creative Marketer・Brand Booster
- Role
- Social Media Marketing Specialist at Caesars Entertainment
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Jackson West
I enjoy contributing to the growth and sustainability of organizations that guide…
Experience
Social Media Marketing Specialist
Feb 2025 — Present · Stateline, NV, US
Develops and executes creative strategies for campaigns across four channels (Facebook, Instagram, X, LinkedIn) to drive community engagement and strengthen customer relationships. Builds and executes social media strategies to drive customer engagement, website traffic, and revenue growth. Utilize data and metrics to optimize campaigns, driving engagement and net follower growth across social platforms. Driving follower acquisition, achieving a 25% increase in 6-months since taking over Harrah’s & Caesars Republic Lake Tahoe’s social channels, while also boosting channel views, organic engagements, and overall engagement rate compared to the previous year totals. Collaborate with multiple teams to align strategies with brand goals and enhance the impact of campaigns and initiatives. Identifying, engaging, and building relationships with influencers across various platforms.(negotiating contracts and terms of collaboration to make sure they align with our brand goals)
Education
Texas Tech University - Rawls College of Business
Bachelor of Business Administration - BBA, Marketing
2018 — 2022
Texas Tech University - Rawls College of Business
Bachelor of Business Administration - BBA, Business Administration and Management, General
2018 — 2022
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.