Jackie Paulsen

About Jackie Paulsen

I’m an innovative and passionate full stack marketer with 25+ years of experience within the agency, corporate and non-profit industries. I\'ve experienced and embraced the change of the marketing function over the past two decades and I\'m loving how we are evolving. Creative, personalized campaigns driven by the data and rewarded with results! No longer do we cast that wide net and see what sticks. In today\'s martech world we are able to move the needle much more quickly, efficiently and cut bait when it\'s not working. I’ve held a management position for the past 10 years. I have led teams through successful re-brands, new product launches, digital transformations, major tradeshow productions, CRM creation and through crisis recall situations. I\'ve also been tasked with building innovative new teams and department processes.I\'m numbers driven, highly creative and high energy. Go big or go home is my motto!

Experience

1. Founder

   Home Design Guild

   Oct 2024 — Present

Education

• University of Wisconsin-Whitewater

  Bachelor of Arts, Communications

  1993 — 1998

Skills

• Event Management
• Integrated Marketing
• Trade Shows
• Customer Relationship Management (Crm)
• Budgeting
• Project Management
• Marketing
• Strategic Planning
• Brand Management
• Marketing Strategy
• Event Planning
• Advertising
• Leadership
• Social Media Marketing
• Product Development
• Public Relations
• Media Relations
• Marketing Communications
• Budgets
• Crm
• Social Media
• Strategy
• Management