Jackie Bird
Founder President @Redbean Society
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WORK HISTORY
Founder President @Redbean Society
Redbean Society helps build bridges between customers and brands in a culturally diverse world. We provide business and marketing advisory with core practices on cross-cultural strategy, brand integration, business development and innovation.
EDUCATION
Universidad de Puerto Rico
BA, Major Psychology/Minor Art History
SKILLS
ABOUT JACKIE BIRD
C-level business development, strategy and marketing communications advisor Brand expert: Crossover Brand Strategy, Marketing to Women, US Hispanic/Multicultural & Marketing Integration CPG, Food & Beverage, Beauty, Health & Wellness, Consumer Banking & Retail USA, Latin America & Puerto Rico Served on board of trustees of the American Foundation for the Blind (20••••08) and Lehman College Foundation (20••••18)Founder|President of Redbean Society, an independent strategy consulting firm with core expertise in crossover and cultural marketing. As past CEO at WPP/Grey\'s WING in New York, Jackie partnered with some of the world\'s leading companies for brands like Pantene, Cover Girl, Wal-Mart, Coors Light and DIAGEO\'s Crown Royal, among others. At Redbean Society, Jackie advises marketers and ad agencies on multicultural marketing, building bridges between customers and brands in a culturally diverse world. She is passionate about the evolving role of digital and social media and its intersections with culture to drive brand relevance.
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