Jack Cusack

Experience

1. Rotational Leadership Development Program Associate

   PTC

   Jul 2022 — Present

   Two-year program focused on developing early-career leaders through immersive exploration into various areas of the business in order to cultivate unique skills, diverse perspectives and a broad understanding of the organization-Corporate Strategy Associate (July \'22- December \'22)- Completed market research on the supply chain management market. The goal was to identify opportunities within supply chain management based on market dynamics, data needs, customer demands, etc. The research consisted of an in-depth market sizing analysis, market segmentation, key value drivers, competitive landscape, and more- Completed a Competitive Analysis for one of PTC\'s product\'s segments. The competitive analysis included both internal research and external research. Internally, interviews were conducted to get a feel for how the product is perceived. External research consisted of establishing our competitors and doing deep dives into their competitive offerings. The competitive analysis was presented to executive leadership. Go-To-Market Strategy Development Associate (January \'23- June \'23)- Developed a repeatable and scalable communications framework combining both inbound and outbound components. This has included a number of activities: internal interviews with program owners, survey design and analysis, follow up interviews with sellers, inventory of communication channels and newsletter distribution- Conducted customer interviews to derive proof points for a product. This entailed working with cross-functional teams to develop interview plans while scheduling and conducting interviews. The results were analyzed and presented to executive leadership.

Education

• Isenberg School of Management, UMass Amherst

  Bachelor of Business Administration - BBA, Management

  2018 — 2022