Jack MacKniak
San Diego State University - Fowler College of Business
- Role
- Growth Intern at SideShift
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
Experience
Growth Intern
Jan 2025 — Present · New York, NY, US
As a Brand Intern at SideShift, I played a pivotal role in expanding brand awareness and user adoption on San Diego State University, contributing to the rapid growth of a startup dedicated to connecting Gen Z students with accessible part-time work opportunities. Through creative marketing strategies, relationship-building, and campus engagement, I successfully elevated SideShift’s presence in my community by achieving 15% increase in user growth.Key AchievementsStrategic Outreach: Distributed SideShift’s custom app link to peers and campus organizations, leading to significant increases in user sign-ups.Collaborative Marketing: Partnered with student organizations and local businesses to drive awareness and adoption, fostering a network of advocates for SideShift.Brand Advocacy: Represented the company authentically across social platforms, creating relatable content tailored to Gen Z’s preferences.User Feedback Collection: Gathered actionable insights from students to inform product development and enhance the overall user experience.
Education
Fowler College of Business at San Diego State University
Bachelor's degree
2023 — 2027
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