Jacey Dubofsky

About Jacey Dubofsky

I am a December 2024 graduate at the University of Wisconsin-Madison holding a B.S. in Consumer Behavior and Marketplace Studies and two Certificates in Business and Entrepreneurship. The intersection of my education from both the Wisconsin School of Business and School of Human Ecology strengthened my learning and peaked my interest within the digital consumer space. As a driven, curious, and thoughtful individual, I am eager to apply my knowledge of CPG and customer focused background toward a full time career in account / brand management.

Experience

1. Reputation Management Intern

   Golden Hippo®

   Jan 2025 — Present

   Developed 9 growth strategies for supplement, skincare/beauty, and pet brands monthly based off customer feedback and industry trends• Facilitated end-to-end coordination of donations to 22 charities valuing between respectively.• Owned outreach, management, and completion of 12 donations for over worth of expiring inventory• Led sentiment analysis for 600+ reviews and presented results to improve publish rate and product satisfaction• Moderated 99+ reviews/week in compliance to FTC guidelines for a pet brand averaging 4.8/5 stars• Reported 500+ reseller listings with 88% success over 5 beauty brands to mitigate copyright infringement sales• Prepared and sent 16 product sample and review ask emails that averaged a 10% increase in review submission

Education

• Wisconsin School of Business

  Certificates, Business and Entrepreneurship

• University of Wisconsin-Madison

  Bachelor of Science - BS, Consumer Behavior