Izzy House

About Izzy House

About Izzy House: As an author of two books in the Space Marketing series, host of the Space Marketing Podcast, and host of the Space for Kentucky Roundtable, she aims to be a voice that helps guide businesses and communities through the concepts of marketing. With an extensive marketing background and three marketing degrees, she turns the lens of marketing onto the space industry. Armed with 20+ years of experience in public affairs, outreach, and marketing, Izzy aims to empower communities, people, and space companies to further their dreams of space exploration.“For me, marketing is about making a positive impact on the world with positive messages. It is about helping businesses grow that are an integral part of their communities. Many of the 600+ businesses that I have helped have been small businesses that provided jobs and support for their corner of the globe. I strive to make a difference by helping them make a difference. I do this with marketing.” Author of Space Marketing Book Series:· Space Marketing: Competing in the new commercial space industry· Space Marketing: Spaceports - Communicating with stakeholders, communities, and key leadersHost: Space Marketing Podcast (SpaceMarketingPodcast.com)Host and organizer: Space for Kentucky Roundtable (SpaceForKentucky.com)Strategic Marketing Director at Global Spaceport AllianceContent and Media Director at SpaceCom (NTP Events)About the Space Marketing Book Series:The space industry is changing. Over 70 countries have entered the space race. Marketing will become critical as more companies compete for business, investors, and contracts. The Space Marketing Series of books introduce marketing tactics and strategies through the lens of space. This series of books provide solid principles for companies, organizations, or entrepreneurs.Space Marketing: Competing in the new commercial space industry is a guide to the basic principles, strategies, and tactics of marketing. It walks the reader through the unfamiliar marketing fundamentals while using space-related examples along with case studies to demonstrate how to apply the concepts.Space Marketing: Spaceports which introduces marketing principles and tactics to the spaceport industry. It addresses communication challenges with stakeholders, communities, and key leaders. It can provide valuable marketing and communication tools for building something audacious like a spaceport.My website: https://izzy.house

Experience

1. Content & Media Director

   Spacecom

   Jan 2024 — Present · Alexandria, VA, US

   Strategy and Content Development: Developed content, magazines, website, comprehensive marketing and business plans for the SpaceCom Second Stage, a new initiative for SpaceCom, and positioning the SpaceCom brand as a leading media platform in the commercial space industry. Identified new profit centers for development. See SpaceComSecondStage.comSocial Media Development: Spearheading the creation and execution of a content strategy across social media channels for SpaceCom and the Space Mobility Conference aimed at driving brand awareness, audience engagement, and conference growth. Conduct analytic tracking and reporting.

Education

• Full Sail University

  Master of Science - MS, Digital Marketing

  2019 — 2019

• Full Sail University

  Bachelor of Science - BS, Internet Marketing

  2016 — 2018

• The Advertising Arts College

  Associate of Arts - AA, Advertising

  1995 — 1997