Ivy Phan
Ad Ops Associate @Seedtag
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WORK HISTORY
Ad Ops Associate @Seedtag
New York, NY, US
EDUCATION
Drexel University's LeBow College of Business
Bachelor of Science in Business Administration - BSBA, Marketing & Business Analytics
ABOUT IVY PHAN
I’m Ivy, a Business Analytics and Marketing student at Drexel University. I thrive where data meets storytelling, blending a human-centric approach with analytical rigor to uncover insights that drive impact in an ever-changing digital landscape.My journey began in social media management and paid media advertising, but my curiosity quickly extended beyond launching campaigns to uncovering the story behind their performance. Having solved analytics challenges across e-commerce, fashion retail, and media agency environments, I’m excited to keep growing at the intersection of marketing and analytics!Lately, I’ve been focusing on refining my analytics skills and exploring K-means clustering for more effective customer segmentation. Language: Python (Pandas, NumPy, Seaborn, Matplotlib), SQL, R Data Visualization: Tableau, Looker Studio, Looker, Power BI
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