Itai Kranz

About Itai Kranz

A user experience design leader with over 20 years of experience, I specialize in crafting intuitive solutions for complex enterprise platforms. My specific expertise is in complex enterprise software, including SaaS, cloud platforms, and AI-integrated systems.For over 12 of those years, I\'ve been leading and mentoring high-performing global design teams. My approach is to foster a design culture grounded in curiosity, rigor, and collaboration. I empower designers to think critically, ask the right questions, and explore alternatives that address the core of the problem.I am a strong advocate for data-driven design, using user research and analytics to validate our direction. By aligning this insights-driven approach with business goals, my teams and I deliver solutions that are not just elegant and usable, but truly impactful.

Experience

1. Head of Ux

   Sumo Logic

   Dec 2019 — Present · Redwood City, CA, US

   I Lead and manage a global User Experience team of product designers, visual designers, and UX researchers.I Lead design and research, guiding, and mentoring UX team members at all levels.Working cross-functionally with stakeholders across the organization.I have rescructures the UX team to align with product strategy and priorities, established standard processes and practices.Scaled up UX research and fostered usage of user analytics data to inform design decisions.Fostered usage of user analytics data to inform product strategy and design decisions.Increased adoption of the design system across the organization.

Education

• Ben-Gurion University of the Negev

  BSC, Behavioral Science

  1996 — 1999

• Ben-Gurion University of the Negev

  MSC, Industrial Engineering, Human Factors

  1999 — 2003

Skills

• Accessibility
• Mobile Applications
• Information Design
• Web Design
• Information Visualization
• Human Computer Interaction
• Axure
• User Scenarios
• Card Sorting
• Persona
• Service Design
• Contextual Inquiry
• Rapid Prototyping
• Human Factors
• Usability Engineering
• Visual Design
• Agile Methodologies
• Gui
• Usability
• Paper Prototyping
• Information Architecture
• User Interface
• User Research
• Mobile Design
• Design Thinking
• User Stories
• User Experience
• Experience Design
• User Experience Design
• Mockups
• Wireframes
• Wire Framing
• User Interface Design
• User-Centered Design
• Interaction Design
• Design Strategy
• Task Analysis
• Usability Testing
• Heuristic Evaluation