Ismail Q.
Senior Ui Ux Designer @Sobold
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WORK HISTORY
Senior Ui Ux Designer @Sobold
London, GB
Award-winning digital agency delivering enterprise-scale websites, design systems and platforms for global brands.
EDUCATION
University of London
Bachelor's degree, Computer Science
Oaks Park High School
GCSEs
freeCodeCamp
Front-End Development
New City College
UAL Level 3 Extended Diploma, Graphic Design
IxDF - The Interaction Design Foundation
UX Design
ABOUT ISMAIL Q.
I design and deliver digital experiences that actually perform.Over the past 8+ years, I’ve worked across startups, scale-ups, agency and enterprise environments, helping teams turn complex ideas into clear, scalable products. My work spans digital products, high-impact websites, mobile apps and design systems, helping teams move from idea to execution with clarity and speed.I’ve contributed on projects for a range of brands including Qatar National Bank and led UX across products used by 1M+ users at Xplora, alongside work with global law firms, investment firms and enterprise platforms. I specialise in design systems, bilingual UX including Arabic and right-to-left design, and AI-powered design and content workflows that help teams move faster without compromising quality. I am also the founder of PXL, a design agency focused on building high-impact digital products and websites. We combine strong design fundamentals with modern workflows to deliver fast, high-quality execution. I’m actively working with clients and open to contract opportunities through PXL. London / working globally
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