Isidoro Rubio Martinez
Marketing Manager @SCM GROUP
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WORK HISTORY
Marketing Manager @SCM GROUP
Rimini, IT
Supporting business development and sales teams in achieving higher conversion and customer retention rates by designing value-driven journeys that go beyond sales.As key players in the company’s transformation, from machine manufacturer to trusted partner, we focus on servitization and digital transformation to deliver long-term value, unlock new business models, and strengthen customer relationships.
EDUCATION
EADA Business School
M.A., International Marketing Management
Saint Louis University
Bachelor's degree, Communication and Media Studies
SKILLS
ABOUT ISIDORO RUBIO MARTINEZ
I design purpose-led marketing strategies that connect business objectives with real customer value, enabling brands to reach their next stage of growth.With over 15 years of experience leading cross-functional teams, I’ve delivered high-impact initiatives for global brands including McDonald’s, Philip Morris International, Molson Coors, and FCA Group, turning insight into clear strategic direction.My focus is on transforming data into actionable strategies that strengthen brand equity, build loyalty, and drive measurable commercial results.
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