Ishvinder Maddh

Founder & Managing Director at Robinville Art Producer and Music Business Representative @Robinville Art

With a background in international travel marketing, my career pivoted to the music and entertainment industry at the onset of the COVID-19 pandemic, when global tourism came to a standstill. During this period, I transitioned from promoting European destinations to managing South Asian artists and building their global presence through strategic partnerships, live performances, and brand collaborations.The future lies in producing, and Robinville Art is actively partnering with leading producers, show organizers, ticketing platforms, DSPs, OTT platforms, and music labels to drive success in the global music scene. We are expanding opportunities for artists through international tours, collaborations, and strategic partnerships that will shape the future of live entertainment and digital content distribution.Robinville Art has negotiated, closed transactions, and executed contractual obligations for live shows across all major Indian cities, including Delhi, Bombay, Bangalore, and Pune, as well as internationally in cities such as London, Melbourne, and Sydney. Additional international tours are planned for the upcoming season, further broadening our global reach.Leveraging years of expertise in public relations and integrated marketing, I applied these skills to the music business, managing international collaborations and facilitating Bollywood film productions in Austria. My work has been instrumental in major projects such as Ae Dil Hai Mushkil (2016), Tiger Zinda Hai (2017), Saaho (2019), Brahmastra (2022), and Tiger 3 (2023). I also spearheaded the Bollywood Meets Austria initiative, which earned industry recognition and strengthened cultural exchanges between India and Europe.Robinville Art continues to drive international success for South Asian talent through live shows, brand partnerships, and collaborations with key industry players.