Ishtpreet Kaur
Senior Manager, Marketing Automation | Marketing Programs
- Role
- Senior Manager, Marketing Automation at Growth Natives
- Location
- Chandigarh, CH, IN
- LinkedIn followers
- 500 followers
About Ishtpreet Kaur
Growth Natives empowers marketing automation excellence through innovative frameworks and scalable solutions. As Senior Manager, Marketing Automation, the focus is on defining global SOPs, championing data governance, and aligning strategies with organizational pipeline goals. Collaborative efforts with leadership ensure the optimization of operational KPIs while maintaining compliance and database health. With an MBA in Marketing from ICFAI Business School, expertise spans marketing programs, automation platforms like Marketo and Salesforce, and technical integrations. The commitment to structured automation and streamlined campaign execution reflects a strategic approach to achieving impactful business outcomes.
Experience
Senior Manager, Marketing Automation
Mar 2025 — Present · Chandigarh, IN
Led the marketing automation function at Growth Natives, setting the vision and strategy for automation excellence. • Defined global frameworks and SOPs for scalable automation.• Championed data governance and compliance, ensuring long-term database health.• Partnered with senior leadership to align automation with pipeline goals and operational KPIs.
Education
Punjabi University
Bachelor of Business Administration (BBA), Business Administration and Management, General
2011 — 2014
ICFAI Business School,Pune
Post Graduate Programme in Management, Marketing
2015 — 2017
Skills
- Microsoft Excel
- Leadership
- Market Research
- Content Management
- Digital Marketing
- Management
- Microsoft Word
- Marketing
- Microsoft Office
- Research
- Online Marketing
- Teamwork
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