Isha Mukherjee
Seo Account Executive @Headred
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WORK HISTORY
Seo Account Executive @Headred
Coventry, GB
Compiled SEO Reports: Analysed and reported on key metrics for 6 clients using Advanced Web Ranking and Google Analytics.• Enhanced SEO: Executed on-page and off-page optimisations, including keyword analysis and link building.• Performed Audits: Conducted monthly website audits with Screaming Frog to improve technical SEO and site speed.• Optimised Pages: Developed strategies to elevate rankings of low-performing pages by analysing competitor tactics.• Created Content: Wrote blogs, FAQs, and metadata to boost SEO and engagement.• Fixed Links: Corrected broken links and implemented canonical tags to enhance site structure.• Applied Schema Markup: Leveraged structured data to improve organic search visibility.• Refined Keywords: Utilised Search Console and SEMrush to optimise keyword targeting.
EDUCATION
Delhi University
Bachelors in Political Science Hons
Pearl Academy
Post graduation in Fashion Business Marketing and Merchandising
Coventry University
MSc International Marketing Management
ABOUT ISHA MUKHERJEE
A Digital Marketing and E-commerce Specialist with over 5 years of experience, driving online visibility and revenue growth for global brands. Proficient in designing and executing data-driven digital strategies, I specialise in SEO, content creation, cross-channel marketing, and e-commerce performance enhancement. My expertise has led to transformative results, including doubling e-commerce sales within six months through strategic initiatives and influential partnerships. As an SEO Account Executive, I have enhanced rankings for underperforming pages and conducted comprehensive audits to optimise site structure and speed. My role as Communications Manager involved managing an 8-member team, leading 15 product launches, and achieving a 75% increase in organic traffic. In previous roles, I developed influencer marketing campaigns, implemented visual communication strategies, and managed high ROI PR budgets. Certified in advanced analytics and marketing tools, I excel in leveraging platforms like Google Analytics, SEMrush, and Mailchimp to inform strategic decisions. My academic achievements in International Marketing Management complement my technical proficiencies, enabling me to craft innovative solutions that bridge creativity and business objectives. Passionate about delivering measurable impact, I am committed to driving market leadership and fostering long-term success for brands.
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