Isabelle Megard

WORK HISTORY

EDUCATION

SKILLS

ABOUT ISABELLE MEGARD

Passionate Marketing executive who advances company mission with creativity and professionalism. Expansive domestic and international experience. Strong competencies in directing global market research, brand development, and media planning, including social media and magazine advertising, strategic marketing analysis, and operational problem solving. Creative and adaptive professional able to successfully navigate diverse types of businesses and industries. • Multicultural Work Experience: Full accountability in marketing global products for the leader of the chemical industry. Improved visibility of special effect pigments by 17%, which generated 8% incremental sales volumes and a 5% margin improvement for the specialty business. • Operational Leadership: Opened and managed an office in New Jersey for a marketing research company looking to develop its business in the Northeast. Ramped up this office to six employees, generating $9M of new business over three years. Managed 15 direct reports. • Business Development: Strong sales experience in marketing research. Developed and marketed a real estate agency, generating a significant amount of business in a very short period. Received Weichert sales awards in New England in 2012, 2013, and 2014. • Innovative Sales and Marketing Manager with abilities to establish international strategic alliances, build new markets, sell globally, and manage large accounts. • Proven capacity to effectively discover new, untapped market segments and establish partnerships with clients and internal organization that generated increased sales and profitability in addition to long-term strategic relationships. • Fluent in English and French. Conversational in German and Italian; some Spanish.