Isabelle Bonfils
International Retail Marketing Manager - Viktor & Rolf @L'Oréal
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WORK HISTORY
International Retail Marketing Manager - Viktor & Rolf @L'Oréal
EDUCATION
Mod'Art International
MBA
Université Paris Dauphine
Master’s Degree of International Marketing
Université Paris Dauphine
Bachelor’s Degree of Economics and Management
ABOUT ISABELLE BONFILS
Highly accomplished and results-oriented marketing professional with 14+ years of experience driving product development, operational marketing, and animation strategies within the luxury cosmetics industry. Proven ability to conceptualize, develop, and execute innovative 360° campaigns, including hallmark and gifting strategies, that significantly enhance brand visibility and market penetration. Expertise in managing multi-faceted projects, leading cross-functional teams, and optimizing P&L performance. Passionate about the beauty industry and adept at translating market trends into effective marketing initiatives. Marketing Strategy | Product Development | Animations | 360° Campaigns | Go to market vision | Brand Management | P&L Management | Team Leadership | Cross-functional Collaboration| Budget Management | Gifting Strategy | Pop-up Experiences | Travel Retail | Cosmetics | Luxury Goods
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