Isabella Novo
Social Intern @Barstool Sports
Signup · Get unlimited contacts
WORK HISTORY
Social Intern @Barstool Sports
University of Michigan Viceroy Program- Create, curate, and schedule daily content across multiple platforms, including Instagram, Twitter, and TikTok accounts (120k+ followers), ensuring alignment with Barstool’s voice and brand standards- Analyze audience insights and platform analytics to refine content strategies, resulting in enhanced engagement and higher post reach- Use Canva, CapCut, Procreate, Adobe Illustrator and Photoshop to develop graphics, content, and merchandise- Engage with the campus community through interactive content, live updates, and real-time event coverage, fostering a strong connection between the Barstool brand and Michigan students.
EDUCATION
University of Michigan
Sport Management, Communication & Media
ABOUT ISABELLA NOVO
I am a Sport Management student at the University of Michigan with a concentration in Marketing and Management. I am passionate about how how creative strategy, brand partnerships, and storytelling shape fan engagement in the sports industry. I have gained hands-on experience through roles with the Michigan Sport Business Conference, the Michigan Fashion Media Summit, Barstool Sports, and Next Level Sport Physical Therapy, where I’ve focused on brand identity and digital marketing. With a knowledge of Adobe Creative Suite and social media strategy, I have an interest in turning social analytics into compelling visual assets and a strong brand presence.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.