Isabella Sehringer

Isabella Sehringer

MA Candidate in Research and Experimentation in Design | Senior Creative Strategist

Role
Senior Creative Strategist at Newworld
Location
New York, NY, US
LinkedIn followers
500 followers

About Isabella Sehringer

Isabella is an award-winning creative strategist with 8+ years of experience leading audience-first campaigns that live at the intersection of culture, storytelling, and marketing. She specializes in turning insights into creative strategy, shaping brand narratives, content ecosystems, and platform-native campaigns that resonate across digital, social, and influencer spaces. From beauty to climate, entertainment to advocacy, her work is rooted in understanding what moves people and then tapping into the culture to meet them there. She has led cross-functional teams, collaborated with designers, researchers and creators, and built campaigns that connect.

Experience

  1. Senior Creative Strategist

    Newworld

    Apr 2023 — Present · New York, NY, US

    Led audience strategy for national campaigns, transforming cultural insights into impactful creative solutions. •Directed award-winning campaigns across platforms including TikTok, Meta, and YouTube, enhancing brand visibility. •Built and managed a creator program, briefing over 100 influencers with culturally relevant strategies. •Oversaw client relationships and cross-functional project delivery, ensuring seamless execution from kickoff to launch.

Education

  • BAU, Centre Universitari d'Arts i Disseny

    Master's degree, Research and Experimentation in Design

  • Rutgers University–New Brunswick

    Bachelor’s Degree, Communication and Media Studies

    2015

  • Mercer County Community College

    Associate's Degree, Digital Film

    2013 — 2015

Skills

  • Interpersonal Relationships
  • Adobe Premiere Pro
  • Leadership
  • Wordpress
  • Microsoft Office
  • Social Media
  • Teamwork
  • Media Director
  • Team Leadership
  • Final Cut Pro
  • Media Producer
  • Color Correction
  • Screenwriting
  • Video Editing
  • Facebook

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