Isabella Mancuso
MA Strategic Communication | BA Public Relations | Marketing & PR Strategist
- Role
- Digital Marketing Specialist at Miller Home Renovations
- Location
- Vancouver, WA, US
- LinkedIn followers
- 500 followers
About Isabella Mancuso
My role spans the full marketing lifecycle, from content creation and SEO-driven website…
Experience
Digital Marketing Specialist
Jul 2025 — Present · Vancouver, WA, US
As the Marketing & Social Media Intern at Miller Home Renovations, I manage brand growth, community outreach, and digital engagement for a family-owned Bath Planet dealer specializing in custom bathroom remodeling. My work focuses on elevating brand awareness and driving qualified leads through digital and in-person marketing initiatives.Key Contributions:Social Media Strategy & Content Creation: Manage Facebook, Instagram, and LinkedIn accounts; design branded templates; and develop engaging posts highlighting customer projects, seasonal promotions, and company culture.Event Marketing: Help coordinate events, local fairs, festivals, and community events (Wine & Jazz Festival, Oregon State Fair, Tigard Street Fair, etc.), designing promotional materials, branded signage, and lead capture strategies.Brand Development: Built out brand kits with logos, fonts, and hex codes; designed brochures, flyers, and print collateral; and created “before & after” showcase photo books for sales teams.Lead Generation & Campaigns: Implement lead collection systems (raffles, giveaways, and interactive booths), ensuring consistent follow-up and integration into CRM pipelines.Cross-Promotion & Partnerships: Collaborate with local chambers of commerce, community organizations, and event partners to expand visibility and reputation.
Education
Washington State University
Master's degree
2024 — 2025
Washington State University
Bachelor's degree
2020 — 2024
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