Isabel Leonard
General Manager, Corporate Partnerships | University of Portland Athletics
- Role
- General Manager at Van Wagner
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Isabel Leonard
Sports business leader experienced in revenue generation, sports marketing, and high impact sponsorship and strategic partnerships with a Masters Degree in Sport Management. I am a former Division 1 student-athlete where I competed as a heptathlete in 7 events. I have a deliberate focus on creating and nurturing relationships, and a commitment to collaboration and results.
Experience
General Manager
Sep 2023 — Present · Portland, OR, US
Achieved 116% of the sales business unit goal, exceeding expectations and driving significant growth in sponsorship revenue.Successfully doubled partnership revenue by fostering relationships with key stakeholders and executing tailored strategies.Leadership and oversight of University of Portland’s exclusive multimedia rights corporate partnership program. Oversee all areas of corporate partnership sales and commercial strategy including, revenue generation, account growth (Nike, Swire Coca Cola, US Bank, Consolidated Community Credit Union, Waste Management, Backwoods Brewing, Alaska Airlines, Jani- King, Les Schwab, Pacific Office Automation etc) client services, staff, expense containment, NIL, budgeting/forecasting, broadcast talent management, and overall partnership strategy. I leverage my strong communication, problem-solving, and management skills to create and nurture relationships with clients, stakeholders, and fans, to deliver long term revenue results.Reach out to get involved: i•••••••@vanwagner.com
Education
California State University, Long Beach
Master of Arts - MA, Sports Management
University of Portland
Bachelor of Arts - BA, Psychology
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