Irma Masrani
VP & Head - Insights Programming Strategy Operations - Sony Entertainment Television @Sony Pictures Networks India
Mumbai, MH, IN
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Oct 2024 — Present
VP & Head - Insights Programming Strategy Operations - Sony Entertainment Television @Sony Pictures Networks India
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Mumbai, IN
EDUCATION
2000 — 2003
Narsee Monjee College of Commerce and Economics
B.Com, Accounting, Economics, Commerce
2003 — 2004
Kingston University
MA in Business Management
1989 — 1998
Lilavatibai Podar High School
ICSE
SKILLS
Business DevelopmentMarketing ManagementMarket ResearchCustomer InsightMarketing ResearchTelevisionTeam ManagementQualitative ResearchBrand ManagementMarketing StrategyMedia PlanningCompetitive AnalysisAnalyticsMedia StrategySegmentationResearchConsumer Insight GenerationMarketing CommunicationsStrategy
ABOUT IRMA MASRANI
20yrs+ experience - Consumer Insights, Programming Strategy, On-air presentation and Operations, Media & Broadcasting. Proven track record in cross network as well as genre consumer insights, content strategy, operations, business & distribution planning, marketing strategy & media planning.
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