Irina Owens

Senior Field Marketing Manager, Sled Fed Healthcare Financial Services @Island

Dallas-Fort Worth, TX, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Apr 2025 — Present

Senior Field Marketing Manager, Sled Fed Healthcare Financial Services @Island

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Focus on driving growth and brand awareness through the planning, execution, and management of marketing campaigns supporting the SLED, FED, Healthcare, and Financial Services regional sales teams. Spearhead impactful brand to demand experiences that engage target audiences and generate leads. Leading efforts that are strategic, operational, and creative to drive Island brand awareness and pipeline.

EDUCATION

1997 — 2001

SMU Cox School of Business

Bachelor of Administration, Marketing, International Economics

SKILLS

Career ManagementPanel Data AnalysisMarketing ResearchNielsenConsumer InsightsRetail Category ManagementConsumer InsightChannel StrategyPost Promotional AnalysisManagementNielsen DataCareer StrategistVoice of the Customer AnalysisExcelPowerpointMicrosoft ExcelBrand ManagementMarketing StrategySyndicated Data AnalysisIntegrated MarketingIri DataIri XlerateStrategic PlanningMarket AnalysisCareer Development CoachingCompetitive AnalysisData AnalysisSegmentationMarket ResearchManaging DatabaseForecastingSku ManagementNielsen NitroCustomer InsightStrategyAnalyticsBusiness Strategy

ABOUT IRINA OWENS

I build field marketing and executive engagement strategies that drive pipeline…

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