Irene M.

About Irene M.

Senior communications strategist and earned media specialist with 15+ years of experience making the impossible possible. A creative thinker that finds solutions where none seem apparent, continuously adapting strategies to achieve results. Expert at translating complex concepts into clear, compelling narratives that influence stakeholders, strengthen brand reputation, and drive engagement. Compassionate leader who inspires alignment and action, earning trust and influence through leadership style rather than authority. Responds swiftly and strategically to emerging challenges while continuously learning and evolving. Key Achievements • Over 15 years driving awareness and impact for non-profits. • Over 20 years serving as a strategic communications advisor to Founders, CEOs and C-suite executives of public and private corporations. • Secured 200+ earned media placements. • Founded & scaled corporate communications department from the ground up. • Supported 50+ innovation launches, including industry-first solutions. • Led the re-launch of multiple brands creating consistent voice and narrative across all channels. • Earned a reputation as a trusted and principled advisor.

Experience

1. Senior Communications Strategist & Executive Advisor (Consulting)

   Mulonni

   Jul 2006 — Present · San Diego, CA, US

   TheracosBioSenior Communications Strategist & Executive Advisor (Consulting)| 2024-present • Advise senior leaders on corporate narrative & strategic messaging.• Develop customer impact narratives to support stakeholder engagement.• Secure earned media placements to enhance brand visibility & credibility.Masimo (20••••24)| Patient Safety Movement Foundation (20••••24)Senior Communications Strategist & Executive Advisor (Consulting) • Served as communications partner to CEO for 18 years, supporting both corporate & philanthropic initiatives.• Played a key role in advancing communications for nonprofit focused on eliminating preventable patient deaths & addressing healthcare inequities.• Built & maintained relationships with cross-functional teams, customers, partners, & media.• Worked closely with marketing to create integrated communications strategy for 50+ product launches, • Translated complex medical technologies into engaging and educational language that supported awareness.• Secured 75+ earned media placements, increasing visibility for both corporate innovation & nonprofit.• Helped develop executive communications strategy—social media, speeches, op-eds, & other public-facing messaging.• Played a key communications role in Masimo’s landmark litigation victory over Apple, supporting messaging strategy & media positioning.• Served on the executive crisis management team, addressing product recalls & media inaccuracies.• Provided strategic counsel to CEO, senior leadership & consultants throughout an activist investor engagement.• Supported communications & media efforts for a grassroots initiative that united communities to prevent opioid-related deaths.Tissue Repair Company | InnerCool Therapies | AseptiScope Communication Consultant | 20••••08, 20••••21 • Advised senior leaders on communication strategy during high-growth phases.• Secured 40+ media placements to increase visibility & boost enrollment in clinical trials.

Education

• The University of Texas at Dallas

  B.A., Psychology

• The University of Texas at Dallas

  B.S., Management