Ipolitas Dunaravich
Product Marketing | Cybersecurity & Networking | GTM Strategy, Messaging, Sales Enablement | Driving Multi-Billion-Dollar Growth at AWS & Formerly Microsoft
- Role
- (Technical) Security Portfolio Strategy Lead Head of Product Marketing at Amazon Web Services (AWS)
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Ipolitas Dunaravich
Hi, I am Ipo! I am a with a track record of scaling businesses from early growth to multi-billion-dollar revenue streams. Over the past decade at tech companies including, I’ve defined go-to-market strategies, launched category-defining products, and built global campaigns that generated hundreds of millions in pipeline.What sets me apart is my ability to translate highly technical solutions into, that resonate with executive decision makers, sales teams, and enterprise buyers. I’ve coached hundreds of technical experts, redefined positioning for cloud security portfolios, and led global expansions into new markets — all with measurable results:• Scaled multi-billion-dollar security businesses, leading Go-To-Market (GTM) strategy for Detection & Response, and Network & Application Protection domains.• Defined multi-year GTM strategies for the AWS portfolio, aligning 12 VPs and 24 services; launched 17 Tier-1 services and major features, growing them on average to $100M+ ARR.• Built global solution campaigns that delivered $200M+ annual pipeline and 5–6X ROI.• Drove 40%+ YoY growth in AWS Edge Networking, expanding into 12+ countries.• Led a high-performing team of Senior Product Marketing Managers, and mentored new hires resulting in multiple promotions.• Transformed Azure Kubernetes Service (AKS) into the fastest-growing service in Azure history, achieving YoY adoption growth through a redesigned GTM and positioning strategy.• Co-inventor on a machine learning patent (Topic Set Refinement) used to optimize Xbox commercial marketing ROI, delivering $25M+ in revenue impact.I thrive at the : driving alignment with executives on multi-year roadmaps, while rolling up my sleeves to create messaging, content, and campaigns that move the needle. My leadership style is - — I love mentoring marketers and empowering cross-functional teams to exceed benchmarks.If you’re building or scaling cybersecurity, cloud, or networking solutions, let’s connect.
Experience
(Technical) Security Portfolio Strategy Lead Head of Product Marketing
Aug 2022 — Present · Seattle, WA, US
Career Highlights:• Partnered with AWS executives and service teams to define multi-year strategies, ensuring alignment across 12 VPs and 24 security services.•Drove product strategy and launches across Detection & Response, and Network and Application protection domains including AWS Security Hub and updates to AWS Web Application Firewall.•Produced 24+ strategic documents annually that accelerated decision-making and averted tens of millions in wasted engineering spend.•Scaled AWS blog, podcast, and webpage channels to reach 8M+ annual readers, tens of thousands of podcast listeners, and hundreds of thousands of launch viewers.•Defined product strategy and multi-year roadmaps for a core segment of AWS\'s networking and security portfolio, securing CEO approval and aligning across 12+ VPs on a unified platform vision.•Led product definition and launched 17+ Tier-1 services and capabilities (e.g, Amazon VPC Lattice and AWS Verified Access), moving services from ideation through leadership approval to market launch, with many launches now generating tens to hundreds of millions in annual revenue.•Orchestrated console consolidation strategies for key security services, driving 40%+ increases in weekly adoptions by streamlining onboarding and integrating previously disparate APIs and tools.•Conducted weekly customer research, competitive analysis, and internal interviews to build data-driven product strategies.•Synthesized findings into strategic documents to align leadership on roadmaps and deprioritize misaligned projects, preventing an estimated $33M+ in inefficient engineering spend.•Redefined product strategy and launch prioritization for 27 services, building integrated roadmaps approved by senior leadership for execution over the next 18 months.
Education
UW Foster School of Business
Bachelor’s Degree, Finance and Entrepreneurship
Skills
- Management
- Public Speaking
- Growth Hacking
- Marketing Strategy
- Event Planning
- Project Management
- Mobile Applications
- Experiential Marketing
- Microsoft Office
- Startup Development
- Social Media Marketing
- Microsoft Excel
- Growth Strategies
- Social Media
- Event Management
- Marketing
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