Alex C.
Marketing Insights Researcher @Meta
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WORK HISTORY
Marketing Insights Researcher @Meta
London, GB
EDUCATION
Vasile Alecsandri High School
Bilingual English Mathematics- Computer Science Class, Mathematics and Computer Science
University of Birmingham
BA International Relations, International Relations and Affairs
SKILLS
ABOUT ALEX C.
With over twelve years of experience in Research, Insights and Strategy, I am passionate about understanding consumers\' needs, preferences, and behaviours, and translating them into actionable insights that inform strategic decisions and drive business outcomes.I have a proven track record of building and scaling up global brands across various industries, such as Consumer Goods, Financial Services and Tech. I have successfully led multiple high impact Research and Insights teams and projects, covering Brand and Communication, Customer Experience, and New Product Innovation. I am skilled in both qualitative and quantitative methods, and proficient in marketing effectiveness and product development.
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