Ioana Stoica
Mentorship Director @Heraviation
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WORK HISTORY
Mentorship Director @Heraviation
As the Mentorship Director at HerAviation, I am passionate about empowering women in aviation and entrepreneurship through comprehensive mentorship programs. Our mission is to inspire, support, and elevate women, helping them achieve their professional and entrepreneurial dreams.In my role, I leverage my background in marketing, PR, and branding consultancy to guide women in starting and building successful businesses. I provide personalized mentorship that includes digital marketing strategies, public relations expertise, and branding advice, ensuring our mentees have the tools and confidence to navigate their entrepreneurial journeys.At HerAviation, I also oversee the organization of impactful events and workshops, fostering a community where aspiring aviators and entrepreneurs can network, build skills, and find support. Together, we are breaking down barriers and creating opportunities for women to thrive in traditionally male-dominated fields.
EDUCATION
Colegiul National Ienachita Vacarescu
High School, Humanities Philology - Bilingual English
University of Bedfordshire
Doctor of Philosophy - PhD, Re-branding places with a negative reputation: A case study of Luton brand co-creation
University of Bedfordshire
Master of Science (MSc), Digital Marketing
Saïd Business School, University of Oxford
Executive Education, Digital Marketing: Disruptive Strategy Programme
University of Bedfordshire
Bachelor's Degree, Advertising Design
Octav Enigarescu Art School
Associate’s Degree, Fashion Design
SKILLS
ABOUT IOANA STOICA
I\'m a Senior Lecturer in Digital Marketing with a PhD in Place Branding. My teaching portfolio includes integrated marketing communication and branding, consumer insights, digital marketing, global vs. local marketing strategies, analytics, graphic design, advertising, and research methods. Complementing my academic background, I have nine years of professional experience in graphic design and marketing communication. This experience encompasses digital marketing, business planning, business management, digital analytics, advertising, social media, web design, UI, and UX. Additionally, I offer consultancy services specializing in marketing and business strategies, helping organizations to navigate the complexities of the modern digital landscape and achieve their strategic goals.
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