Yogesh Kumar

About Yogesh Kumar

As a General Manager responsible for event promotion and managing relationships with industry players in various sectors such as sustainability, energy, e-waste, startups, startup funding, electrical mobility, recycling, plastic recycling, carbon negativity, handicrafts, home furnishing, and maintaining relationships with national and international clients attending major events in India, here\'s a comprehensive approach you can take: Research and Understanding: Stay updated with the latest trends, challenges, and innovations in each sector. Understand the needs and pain points of industry players. Identify key stakeholders, influencers, and potential partners within each industry segment. Strategic Partnerships: Forge strategic partnerships with relevant companies, NGOs, government bodies, and industry associations to enhance event visibility and attract a diverse audience. Collaborate with sustainability-focused organizations and industry leaders to promote eco-friendly practices and initiatives. Tailored Event Planning: Develop customized event plans for each sector, highlighting their unique contributions and challenges. Incorporate panel discussions, workshops, and keynote speeches featuring industry experts to provide valuable insights and networking opportunities. Digital Marketing and Promotion: Utilize social media platforms, email marketing, and digital advertising to promote events and engage with the target audience. Create compelling content highlighting the significance of each sector and the value proposition of attending the events. Client Relationship Management: Cultivate strong relationships with national and international clients by understanding their specific needs and preferences. Provide personalized support and assistance throughout the event planning process, ensuring a seamless experience for attendees. Networking and Outreach: Attend industry conferences, trade shows, and networking events to expand your professional network and build relationships with potential clients and partners. Leverage existing connections and engage in proactive outreach to attract new clients and foster long-term partnerships. Post-Event Evaluation: Conduct thorough post-event evaluations to assess the success of each event and gather feedback from attendees and stakeholders. Use insights from evaluations to identify areas for improvement and refine future event strategies. Continuous Learning and Adaptation: Stay agile and adaptable in response to evolving industry trends, regulatory changes, and client preferences.

Experience

1. General Manager

   Msmeccii

   Mar 2024 — Present · Delhi, IN

   Event Coordination | Event Promotion

Education

• GOVT SCHOOL DELHI

  MA ENGLISH

• Govt School

  Ma English

• Chatrapati Sahuji Maharaj Kanpur University, Kanpur

  Master's degree

• Delhi University

  Bachelor of Commerce - BCom