Inigo Aznar

Inigo Aznar

Director, Oncology Omnichannel Customer Engagement Strategy Lead

Role
Director, Oncology Omnichannel Customer Engagement Strategy Lead at Pfizer
Location
New York, NY, US
LinkedIn followers
500 followers

About Inigo Aznar

A Marketing, data and analytics strategy professional with extensive international experience- Main industries: Pharma, retail, finance- Certified Scrum Master (CSM) with solid foundation in statistics, modeling, operations research, computer science and applications, and math-\"In Data We Trust\" Data-Driven in everything

Experience

  1. Director, Oncology Omnichannel Customer Engagement Strategy Lead

    Pfizer

    Apr 2025 — Present · New York, NY, US

    Execute best-in-class oncology marketing programs targeted to HCPs- Improve HCP engagement and experience across the Oncology portfolio via a surround sound approach to increase the impact and ROI of Pfizer Oncology’s brand marketing efforts- Identify the gaps and opportunities for effective and efficient data-driven marketing

Education

  • Universidad Autónoma de Madrid

    Bachelor of Engineering, Computer Science

    1993 — 1999

  • University of Bradford

    MBA, General Management

    2005 — 2007

  • Cornell University

    Certificates, Data Analytics, Business Strategy & Executive Leadership

    2018 — 2018

  • Columbia Engineering

    Certificate, Applied Data Science

    2018 — 2018

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Inigo Aznar — Director, Oncology Omnichannel Customer Engagement Strategy Lead at Pfizer in New York, NY, US | Unifers