Ines Britel

Social Media & Community Manager @Dalma.

Founded in May 2021, Dalma is on a mission to create the leading pet care app in Europe, by empowering pet parents to take the best care possible of their pets, using pet insurance as their starting point to capture pet parents. Since my arrival in November 2021, my mission is to create the most engaged community around the Dalma brand in the most sexy and attractive way possible. When I arrived, Dalma\'s Instagram account had 3,422 followers. Missions- Social Media Strategy: develop and implement the social media strategy on our different channels - Elaboration of communication plans to support the launch of our campaigns and major releases - Content creation projects: both through our social accounts directly (Tiktoks, Reels, stories…) and also with our creative team to support all of our communication plans and business priorities- Analytics: weekly reports to closely monitor our actions and KPIs - Influence: supervision of the brand\'s influence strategy and retention of our ambassadors through online and offline operations - Event planning: creation and implementation of the very first event dedicated to our clients, the Dalmapéro. A pet-friendly event, in the heart of Paris, rated 5 stars by the participants. Management : 1 Influence Manager Apprentice, 2 Community Managers (Intern & Freelance)