Indulekha M
Reliance Industries Limited | IIM Ahmedabad \'24 | ESSEC Paris
- Role
- Gtm Lead at Reliance Industries Limited
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Indulekha M
Strategy professional and MBA graduate from IIM Ahmedabad with proven experience in…
Experience
Gtm Lead
Apr 2024 — Present · Mumbai, IN
Led state-level business strategy as CBG Head – Maharashtra,for 8 plants, designing long-term plans to optimize supplydemand gap and market reach in alignment with corporate objectives.Partnered with IOCL, BPCL & HPCL to address regional demandsupply gaps and drive adoption in underpenetrated GAs.Led strategic site planning for 48 CBG plants through geospatial market analysis, integrating vehicle population, fuel station density, crop, soil, and fertilizer consumption data.Spearheaded GTM strategy for Bhoovedyam (Organic Manure),driving rapid market penetration through a 100+ dealer network and delivering ₹6.5 Cr+ in Y1 revenue.Formulated regional offtake strategy for a low-demand GANagpur, through demand forecasting and market analysis, delivering ₹27.3 Cr in CBG revenue.Conducted Export feasibility studies in 10+ countries (incl. UAE, France, Austria, Kenya) to assess export potential for Bhoovedyam based on organic content norms, soil profiles, and import regulations
Education
Indian Institute of Management Ahmedabad
Master of Business Administration - MBA, Food and Agri-business Management
ESSEC Business School
Master of Business Administration - MBA
Kerala Veterinary & Animal Science University, Wayanad
Dairy Technology
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