Indranil Acharjya
Senior Marketing Executive, JK Cement Ltd. || Ex-TSM, Berger Paints India Ltd.
- Role
- Senior Marketing Executive at JKCement
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Indranil Acharjya
On an individual front, I perceive myself as a confident, conscientious and hardworking…
Experience
Senior Marketing Executive
Oct 2024 — Present · Howrah, IN
Develop and execute marketing and branding strategies of paints and putty for JK Cement in Howrah district. To investigate and monitor retail outlets contribution per distributor in order to achieve the required outlets share and retail objectives. Organizing and leading a team, strengthening customer relationships, ensuring revenue and profit targets are achieved and visiting sales teams in the field. Identified and pursued new business opportunities through market research, lead generation and prospecting which resulting in the expansion of the customer base. To establish stock norms with distributors per market and ensure stocking levels. Collaborated with business development team to develop and implement promotional campaigns, product launches and sales initiatives to drive brand awareness, secondary targets and thus increasing demand. Responsible for executing marketing plans, conducting market research, creating and managing communication channels, developing and implementing sales strategies and creating marketing content.
Education
Academy of Technology
Bachelor of Technology - BTech, Electrical Engineering
2015 — 2019
Institute of Engineering & Management (IEM)
Master of Business Administration - MBA, Marketing(Major) & Finance(Major) || HRM(Minor)
2020 — 2022
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