Varun Chawla
Sr. SEO Associate | Growth Marketing Specialist | Data-Driven SEO Strategies
- Role
- Senior Associate - Seo Strategy and Growth Marketing at Mercer Mettl at Mettl
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Varun Chawla
I’m a results-driven SEO and Growth Marketing professional with over 6 years of experience driving measurable organic growth for B2B and SaaS brands.Currently working as Sr. SEO Associate at Mercer | Mettl, where I’ve led content and SEO initiatives that boosted organic traffic by 30% in one year and improved conversion rates by 10%+.My core strengths include data-driven SEO strategy, content marketing, and performance analytics. I specialize in identifying growth opportunities through advanced keyword research, competitor analysis, and user intent mapping — helping brands improve visibility, engagement, and ROI.I’ve successfully: Increased organic search visibility for key product pages by 50%+ Directed a blog revamp that doubled traffic and boosted engagement by 30% Managed cross-functional teams of writers, editors, and SEO specialists Used tools like Ahrefs, SEMrush, Google Analytics, Looker Studio, and ChatGPT to build scalable SEO systemsNow, I’m looking for remote or hybrid roles where I can contribute to SEO growth, content strategy, and organic acquisition, ideally at companies that value experimentation, analytics, and long-term brand building.
Experience
Senior Associate - Seo Strategy and Growth Marketing at Mercer Mettl
Jul 2022 — Present · Gurugram, IN
Education
Delhi University
B.A Programme, Arts, Entertainment, and Media Management
Skills
- Microsoft Office
- Html
- Management
- Logo Design
- Web Development
- SEO
- Smo
- Search Engine Ranking
- Digital Marketing
- Website Development
- Graphic Design
- Email Marketing
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