Chetan Pawar

About Chetan Pawar

Digital Marketing and Brand Strategy SpecialistWith 7 Years of ExperienceStrategy Focused MarketerTurning business goals into measurable digital outcomes.Reliable LeaderAble to plan, guide, optimize, and scale campaigns.Key Skills Highlights:• Strong expertise in storytelling and brand narratives.• Skilled in brand positioning and go to market strategy.• Deep knowledge of multi-channel campaign planning.• Experience across FMCG, FinTech, Healthcare, Hospitality, Education and Automobile.• Strong command of social media management and ORM.• Proficient in Google Ads and Meta Ads strategic oversight.• Skilled in performance optimization and data-driven decisions.• Experience leading multidisciplinary digital teams end to end.• Skilled in content strategy, messaging, and creative direction.• Strong expertise in digital workflow design and SOP development.• Hands-on knowledge of marketing automation and process building.• Skilled in website planning and digital platform alignment.• Proven ability to increase conversions, retention, and engagement.• Strong experience improving traffic, leads, and audience growth.• Skilled in analytics, insights, and AI-powered optimization.

Experience

1. Brand Manager

   Classic Hub

   Jan 2025 — Present · Pune, IN

   As Brand Manager, I lead end-to-end digital marketing and brand strategy initiatives, ensuring seamless execution, consistent delivery, and strong client satisfaction. I oversee campaign strategy, team performance, client communication, and multi-channel execution to achieve measurable business results.• Lead and manage a multidisciplinary team across design, video, SEO, web, paid media, and analytics.• Develop digital marketing strategies aligned with client goals, market insights, and brand objectives.• Oversee daily execution of campaigns across social media, Google Ads, and Meta Ads.• Provide strategic direction while teams execute content, creatives, landing pages, and website solutions.• Act as the primary client liaison, managing expectations and driving long-term relationships.• Handle client servicing, communicate strategy updates, and upsell relevant marketing services.• Monitor campaign performance using analytics dashboards and optimize for higher ROI.• Collaborate with cross-functional teams to track KPIs and refine strategy for better results.• Identify performance gaps and implement improvements across creative, targeting, and messaging.• Ensure smooth workflow across departments to maintain timelines and output quality.• Guide the team with clear processes, best practices, and brand direction.• Review performance metrics and present insights, recommendations, and strategic roadmaps.• Maintain high accountability across all campaigns and ensure client satisfaction end to end.

Education

• B.Y.K. Sinnar College of Commerce - India

  Bachelor of Business Administration (BBA), Marketing

  2013 — 2016

• Sinhgad Institute Of Management

  Master of Business Administration (MBA), Marketing

  2016 — 2018

• Sinhagad Technical Education Society'S College Of Engineering

  Master of Business Administration, Marketing

• BYK USA LLC

  Bachelor of Business Administration, Marketing

• GrowthSchool

  Performance Marketing Program , Marketing