Ilse Simon
Director of Performance Marketing @Zumba
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WORK HISTORY
Director of Performance Marketing @Zumba
EDUCATION
IE Business School
Master of Business Administration - MBA, Business Administration and Management, General
Art Institute of Fort Lauderdale
Bachelor, Graphic Design
SKILLS
ABOUT ILSE SIMON
With a “roll up your sleeves & get it done” attitude, specializes in driving business growth by analyzing consumer data, developing profitable marketing strategies and conceptualizing innovative ideas. Looks to quantify results by optimizing solutions to achieve desired goals.Has worked on digital marketing strategies and managed multiple channels (PPC, SEO, Email Marketing, Text Messaging & Social) for Fortune 500 brands & startups - U.S, and Global markets including regional & localized efforts. Formed part of a startup in the Fintech industry contributing to the business plan and investors\' pitch. Experienced in customer acquisition, membership & subscription growth and retention, e-commerce and brand awareness in the health & fitness, fintech, technology, and telecommunications industries.
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