Ilana Bergen

About Ilana Bergen

Specialties: Presentation Skills, Work Place Collaboration, Unified Communications, Senior Project Management, Senior Program Management, Communications, Strategy & Strategic Thinking, Training, Roadmap Planning, Marketing, Advertising, Promotions, Brand Representation, Sales Support, Consulting, Re-branding, Web Site Consulting, Editorial and Event Management, and Planning, Hospitality Management, UX Design, A/B Testing, Customer First Approach. Industry and Segment knowledge Including Education, Heathand Telemedicine, Hospitality, and Legal. About me.I am a toolbox. I am passionate about consumer centric experiences, From both a B2C and a B2B perspective. I enjoy taking on challenges and driving towards thoughtful business strategy, end to end. I have a proven success record for over 20 years executing notable and award winning experiences and deliver data proven results.My Philosophy.Use data to make decisions, iterate & be agile in thoughtful ways that can be shared concisely to all levels and disciplines for a customer and business experience that is unparalleled.

Experience

1. Senior Business Consultant

   Self

   Feb 2018 — Present · Bellevue, WA, US

   Business Consultation -Workplace collaborations specialist and UC ( SaaS) industry topic discussion speaker. Focus on competitive analysis, pricing, pros, cons, promises and shortcomings of products in the pre and COVID marketplace with future speculations on the work from home environment. Business growth plans, online strategies, marketing and communications & events. Personal and professional growth and trajectory planning and execution. Area of subject matter for speaking consultations include but not limited to: SaaS, UCC, Workplace Collaboration Tools and Software, Video and Telecommunications platforms, Work from Home environment, Post Covid-19 WFH statistics and many more.Agencies I work with include but not limited to:~CapVision Consultant - Industry expert advice, product analysis, competitive knowledge and landscape assessment consulting.~Mosaic Consultant - Industry specialist providing up to date product analysis, competitive knowledge and landscape assessment consulting.~GuidePoint - Qualified subject matter expert for a primary research firm headquartered in New York City. Guidepoint is a company that connects our clients with subject matter experts~GLGroups Council Member - Industry expert advice, product analysis, competitive knowledge and landscape assessment consulting.~Alpha Insights - Industry specialist providing advice, product analysis, competitive industry reports and landscape assessment consulting.~Tegus Financial Consultant - Industry expert advice, product analysis, competitive knowledge and landscape assessment consulting.LinkedIn Adviser - Future features conceptualization and reasoning, Feedback on other new and existing features, Surveys and Data analysis

Education

• British Columbia Institute of Technology

  Marketing Management, Marketing Communications, Business, Management, Marketing

Skills

• Creative Strategy
• Leadership
• Marketing Communications
• Web Marketing Strategy
• Product Management
• Online Marketing
• Content Development
• Online Advertising
• Strategy
• Web Analytics
• Integrated Marketing
• Strategic Partnerships
• Strategic Communications
• Advertising
• Production Managment
• Public Relations
• Social Media
• Editorial Consulting
• Messaging Strategy
• Social Media Marketing
• Management
• Email Marketing
• Press Releases
• Digital Media
• Event Management
• Digital Strategy
• User Experience
• Content Strategy
• Brand Development
• Partner Management
• Marketing Strategy
• Evangelism
• Content Management
• Mobile Marketing
• Strategic Content Development
• Marketing
• Business Development
• Digital Marketing
• Usability
• Client Relations