Idris Nolan

About Idris Nolan

I\'m a hands-on marketing leader who thrives at the intersection of growth, digital, and operations — building teams, scaling functions, and driving revenue. My experience spans B2B demand generation, direct-to-consumer, web and digital product management, and marketing operations. What ties it all together is an obsession with efficiency and scalability: doing more with less, and doing it consistently. I\'m equally comfortable setting long-term strategy and rolling up my sleeves to get things done. I translate roadmaps into actionable, measurable plans — always with the customer at the center — and I\'m well-versed in a broad range of martech, sales technology, and agile methodologies. I thrive in cross-functional environments and have led teams ranging from small, focused local groups to large, distributed global organizations. Whether partnering across departments or across time zones, I bring a collaborative approach and a bias toward clarity and execution.Specialties: B2B/B2C commerce, digital product management, marketing automation, digital marketing, content management, project management, customer experience, search engine optimization, globalization & localization, information architecture, team building, content operations, process optimization, digital ux/design, analytics, technology implementation and migration, voice of customer, user testing, agile development.Technology: Adobe Experience Manager (Sites/Assets), Adobe Marketo Engage, Adobe Target, Adobe Analytics, Adobe Commerce, Adobe Creative Cloud, Adobe WorkFront, Adobe Dynamics Media, Oracle Commerce, Google Analytics, CrazyEgg, OpenText TeamSite, Outreach, Tableau, WordPress, Genesys Cloud, Qualified, Siteimprove, JIRA, Qualtrics, iPerceptions, BrightEdge, BazaarVoice, Allocadia, Kapost, SDL ManTra, Coveo, Drift, Eloqua, Salesforce, Semrush, Allocadia, Ceros, Brightcove

Experience

1. Digital Marketing Consultant

   831 Marketing

   Apr 2024 — Present

   Digital marketing and marketing operations consultant focused on UX/design, digital content architecture and strategy, analytics, SEO, media, marketing automation, email marketing, commerce, and the integration of AI to optimize workflows, personalize experiences, and scale campaigns.

Education

• University of California, Berkeley, Haas School of Business

  Executive Education, Management Development Program

• University of California, Santa Cruz

  Bachelor of Arts, Economics

Skills

• Interaction Design
• Html
• Digital Strategy
• Copywriting
• Web Design
• Social Media
• Digital Marketing
• User Experience
• Content Strategy
• Marketing Strategy
• Online Advertising
• Online Marketing
• Web Development
• SEO
• B2b
• Adobe Experience Manager
• Wireframes
• Pragmatic Marketing Certification
• User Interface Design
• Marketing
• Mobile Applications
• Web Analytics
• Email Marketing
• Sem
• Information Architecture
• Wordpress
• Cms
• Content Management
• Social Media Marketing
• Global Strategy
• User Interface
• Search Engine Optimization (SEO)
• Usability Testing
• Usability
• Web Project Management
• Strategy
• E-Commerce
• Adobe Marketing Cloud
• Google Analytics
• Photoshop