Idrees Syed

About Idrees Syed

Dynamic, highly driven, and team-oriented problem solver with experience synthesizing…

Experience

1. Senior Product Manager

   American Express

   Jan 2020 — Present

   United Kingdom Market Lead - Digital Product Owner of Amex’s largest international market by revenue, creating and prioritizing a product roadmap with data and analysis to create an actionable growth strategy. •Winner of 2022 Edward P. Gilligan Award for Innovation •Worked closely with our Marketing, Compliance, and Analytics partners to design and launch multiple optimizations, including leading a recent A/B test that showed a 22% improvement in acquisitions or a $28.8 million increase in revenues. •Designated as Top 10% in Leadership at Amex for managing an Associate Product Manager and both on-shore and off-shore engineers to surpass business outcomes, including adding 4M more new cardmembers in Q3 2022 than forecasted. • Assessed the start-up and small business credit markets to drive growth in customer acquisition and spend. • Presented the Target Trackers analytics report monthly to senior VP team, providing key insights on financial investments, conversion funnels, marketing spend, client surveys, and NPS data that shaped the company’s COVID-19 response. •Implemented the product transfer of Business Rewards card members to the newly launched Business Gold card, facilitating the successful enrollment of over members and generating an expected 10%+ YoY growth in revenue. • Won second place (out of 200) in the company-wide GrowthHack Competition. Winner determined after designing, planning, and building a new product feature and delivering presentations to company C-Suite.