Idora J. Caldwell
- Role
- Creative Director Principle at Caldwell Creative Marketing & Design
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
Experience
Creative Director Principle
Caldwell Creative Marketing & Design
Jan 2006 — Present
Conceptualizes & designs brand identities for new and existing small businesses by creating innovative logos, business cards, stationary, brochures, postcards, flyers, banners, billboards, E-Blast Campaigns, and websites, among many other marketing materials and advertising campaigns • Copywriter/Editor of all original and existing client content. Corrects any grammatical, typographical, or compositional errors in all copy/content Accomplishments: Re-Branded KHVN Heaven 97 increasing exposure and listenership Increased ROI by designing attractive/informational Media Kit for GCC Construction Increased listenership 30% by designing eye-catching billboards for KHTE Hot 96.5 FM Designed award-winning regional banner for the Alpha Kappa Alpha Sorority Inc. Increased State Exposure 25% by Re-Branding CFI (Children Family Institute)
Education
University of Arkansas at Pine Bluff
Bachelor of Arts - BA
University of Arkansas at Little Rock
Master of Arts - MA
University of Arkansas at Pine Bluff
Bachelor of Arts
1995 — 1999
University of Arkansas at Little Rock
Master of Arts
1999 — 2001
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