Carson Appolito

About Carson Appolito

Creative retail leader with 10+ years of experience driving visual merchandising, store design integration, and brand storytelling for global luxury and heritage brands. Proven track record of transforming creative vision into measurable business results by aligning design, merchandising, and operations. Adept at leading cross-functional teams, managing multi-million-dollar budgets, and shaping immersive consumer experiences that elevate brand equity and accelerate growth. Portfolio: https://icarson.myportfolio.com/

Experience

1. Regional Visual Merchandising Manager

   AMIRI

   Oct 2023 — Present · New York, NY, US

   Direct the creative vision and execution of visual merchandising across key markets, driving alignment with global brand strategy and ensuring consistency in storytelling at all retail touchpoints.• Lead cross-functional teams spanning store design, operations, and merchandising, ensuring flawless execution of market strategies, seasonal floor sets, and product launches.• Developed data-driven merchandising strategies leveraging sales analytics and consumer insights; optimized product placement and seasonal narratives to achieve a 20% increase in sell-through for key launches.• Oversee new store openings, remodels, and expansion projects, managing SKU counts, fixture planning, and prop allocation to deliver elevated brand environments.• Partner with senior leadership to conceptualize and execute seasonal windows and in-store experiences, owning the end-to-end lifecycle from creative brief through execution.

Education

• Rutgers University

  Bachelor of Business Administration - BBA, Marketing

• Essex County College

  Business Administration and Management, General

Skills

• Microsoft Word
• Time Management
• Customer Satisfaction
• Email Etiquette
• Customer Service
• Close Attention to Detail
• Customer Insight
• Sales
• Fashion Gps
• Employee Learning & Development
• Sales Training
• Trend Analysis
• Public Relations
• Fashion
• Organization Skills
• Merchandising
• Powerpoint
• Microsoft Excel
• Retail Sales
• Visual Merchandising
• Retail
• Multi Tasking
• Hospitality
• Employee Training