Ian Syphard
SVP, Performance Media Client Lead @ MissionOne Media a division of BarkleyOKRP
- Role
- SVP, Performance Marketing Client Lead at Missionone Media
- Location
- Pittsburgh, PA, US
- LinkedIn followers
- 500 followers
About Ian Syphard
I am a marketing & advertising professional with over a decade of experience at agencies & corporations. I advise clients with best-in-class digital advertising and marketing campaigns that beat client expectations. I understand the complex relationships that agencies have with their clients and am a client facing professional versed in influence and sales. My years of account and project management, digital strategy and marketing skills afford me the ability to think strategically for clients both large and small. I deliver results for clients\' and remain a profitable employee for the agency. As both a brand steward for my agency as well as my clients; I believe that I help build long-standing successful partnerships for all parties. My ability to ask intelligent and important questions ensures that project deliverable\'s meet and exceed expectations; on budget and within project scope. I am a Google & Hubspot Certified Professional, with an extensive amount of B2B and B2C experience. I serve in strategy, execution and account management to ensure client success. I have experience with pay-per-click bidding and optimizations, as well as managing CRM management for direct mail and email marketing campaigns. I have experience in media buying and planning, account management and team leadership. I have experience in helping clients understand the importance of Search Engine Optimization (SEO) tactics that help to drive traffic to defined client landing pages. Online marketing initiatives simply cannot stand alone, supporting traditional media with digital marketing strategy helps client campaigns meet the holistic marketing goals. I have worked in these verticals: Automotive, Education, Retail (Hardware and Soft-lines), Political, Non-profit, Healthcare, Food/Beverage, Insurance, Chemical, Building Products, Flat Glass, Nuclear Power Generation and more. See a full roster of client experience below with each roll I\'ve held.
Experience
SVP, Performance Marketing Client Lead
Oct 2025 — Present · Pittsburgh, PA, US
Education
Poland Seminary High School
Diploma, College Prep
Robert Morris University
MS, Communication & Information Systems
Robert Morris University
Bachelor's Degree, Communication--Advertising
Skills
- Sem
- Event Planning
- Problem Solving
- Dealer Marketing
- Leadership
- Team Management
- Public Speaking
- Customer Relations
- Wordpress
- Budgets
- Direct Mail
- SEO Copywriting
- Community Outreach
- Newsletters
- Online Advertising
- Microsoft Word
- Google Webmaster Tools
- Editing
- Marketing Communications
- Social Media
- Press Releases
- Google Analytics
- Social Networking
- Budgeting
- Microsoft Office
- Google Adwords
- Proposal Writing
- Account Management
- Time Management
- Management
- Team Building
- Recruiting
- Marketing Research
- Social Media Marketing
- Microsoft Excel
- Project Management
- SEO
- Google Adwords Professional
- Digital Marketing
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