Ian Hernandez

Head of BizDev @ Amazon | GTM Strategy | Channel Partnerships | Product | MBA

Role
Head of Business Development at Amazon
Location
Seattle, WA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Ian Hernandez

Includer. Strategist. Innovator. Customer Obsessed. Strategic business development leader with 10+ years of experience scaling go-to-market strategies, partnerships, and onboarding programs across high-growth marketplaces. At Amazon, I built and lead a BD team focused on unlocking selection growth across Home Improvement, Tools, Lawn & Garden, and Major Appliances through collaboration. My work spans executive-level deal-making, segmentation frameworks, and performance-driven QBRs that shape org-wide strategy. Consistently recognized as a top-tier performer, I’m passionate about solving ambiguous problems, mentoring others, and building mechanisms that drive sustainable growth across complex organizations to deliver value for customers.

Experience

  1. Head of Business Development

    Amazon

    Jan 2024 — Present · Seattle, WA, US

    Lead BD and selection strategy across Home Improvement, Lawn & Garden, Tools, and Major Appliances categories. Built and manage a high-performing team focused on driving multi-billion-dollar growth through strategic partnerships, GTM frameworks, and cross-functional initiatives with Ads, AWS, and Product teams. Architected segmentation models, QBR systems, and scaled mechanisms to unlock top-tier vendor onboarding and influence org-wide priorities.

Education

  • Indiana University - Kelley School of Business

    Master of Business Administration - MBA

  • Istituto Lorenzo de'​ Medici

    Study Abroad

  • Columbia College Chicago

    Bachelor of Arts (B.A.)

  • Valparaiso University

    Bachelors of Arts

Skills

  • Social Media
  • Writing
  • Merchandising
  • Social Networking
  • Brand Awareness
  • Fluent in Spanish
  • Word
  • Store Management
  • Marketing Communications
  • Facebook
  • Fashion Shows
  • Teamwork
  • Marketing
  • Advertising
  • Basic Proficiency- French & Italian
  • Outlook
  • Strategy
  • Pc
  • Event Management
  • Retail
  • Customer Relations
  • Customer Satisfaction
  • Visual Merchandising
  • Trend Analysis
  • Public Relations
  • Management
  • Verbal & Non-Verbal Communcation
  • Social Media Marketing
  • Powerpoint
  • Microsoft Excel
  • Crm
  • Client Liaison
  • Press Releases
  • Microsoft Office
  • Styling
  • Event Planning
  • Mac
  • Retail Management
  • Microsoft Word
  • Customer Service

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Ian Hernandez — Head of Business Development at Amazon in Seattle, WA, US | Unifers