Ian Twigg

Bachelors in Marketing | Market Research and Analytics Masters Student at Michigan State

Role
Marketing Intern at Milwaukee Tool
Location
East Lansing, MI, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Ian Twigg

Michigan State Sophomore | Marketing Major

Experience

  1. Marketing Intern

    Milwaukee Tool

    May 2025 — Present

    Worked cross-functionally with mechanical and electrical engineers on 4 parallel projects, serving as the voice of the user to drive critical-to-quality decisions• Researched, designed, and presented a $6M new product development pitch backed by field research, competitive analysis, and data-driven opportunity projections• Completed an 11-week capstone project researching and scoping a sales enablement app to streamline product launches, culminating in a presentation to Milwaukee Tool executives

Education

  • International Academy

    International Baccalaureate

  • Michigan State University - Eli Broad College of Business

    Bachelor of Business Administration - BBA, Marketing

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Ian Twigg — Marketing Intern at Milwaukee Tool in East Lansing, MI, US | Unifers