Veerender Veeru Gandu
Product Leader | Turning Causality into Competitive Advantage | IIT Madras
- Role
- Marketing Consultant at Sequent Partners
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Veerender Veeru Gandu
Numbers tell stories. Business creates value. Technology solves problems. I live at the intersection of all three.With over 10 years in digital marketing—from building backlinks as a college student to leading digital strategy for global brands across the US, UK, Australia, Singapore, Dubai, India, and beyond—I\'ve experienced every facet of decision-making under pressure. As a national award-winning digital media planner at DDB Mudra South, I\'ve crafted campaigns for 50+ brands worldwide across strategy, planning, buying, social media, e-commerce, SEO, and MarTech.But here\'s what I learned: The challenge of making confident decisions in uncertain, fast-changing environments isn\'t just a marketing problem—it\'s an enterprise-wide challenge. From C-suite strategic planning to SKU-level optimization, every department struggles with the same fundamental issue: making optimal decisions with incomplete information.That\'s why I transitioned from marketing practitioner to product strategist, building POEM365—powered by Fount, the world\'s first Large Causal Architecture that outperformed Google\'s TS Mixer, Amazon\'s DeepAR, and every M5 competition winner in the world\'s most rigorous forecasting tests.What makes Fount different?We\'ve built the only architecture that captures true causation—not just correlation—across interconnected business systems. While traditional models show you patterns, Fount reveals why things happen, adapts as systems evolve, and enables true \"what-if\" interventional reasoning. One unified model beating hundreds of specialized ones.As Product Leader, I define product direction, build roadmaps, and lead our development teams as a player-coach. We\'re not just building another analytics tool—we\'re creating enterprise consciousness that transforms how companies navigate complexity and uncertainty across every department and decision level.From global marketing campaigns to breakthrough large-scale causal AI architecture—the journey continues. Always learning, unlearning, relearning.Current Focus: Revolutionizing enterprise decision-making through Large Causal Architecture | Building products that enable true business consciousness and optimal decision-making
Experience
Marketing Consultant
Jan 2024 — Present · NY, US
Education
Indian Institute of Technology, Madras
Advanced Certification in Data Science and AI, Artificial Intelligence
Wisdom Junior College
Plus 2, Mathematics
2001 — 2003
New Science Degree College
Bachelor of Science, Computers, Mathematics and Electronics
2003 — 2006
Loyola Public School
SSC, SSC
1997 — 2001
Priyadarshini PG College
Master of Computer Applications, Master of Computer Applications
2006 — 2009
Skills
- Msn Adcenter
- Keyword Research
- Performance Based Marketing
- Training
- Ppc
- Team Management
- Analytics
- Strategy
- E-Commerce
- Keyword Analysis
- Pay Per Click (Ppc)
- Email Marketing
- Media Buying
- Affiliate Marketing
- Google Webmaster Tools
- Online Reputation Management
- Market Research
- Web Analytics
- Influencer Marketing
- Google Adwords
- SEO Copywriting
- Sem
- Programmatic Media Buying
- Business Performance Management
- Display Advertising
- Lead Generation
- Google Analytics
- Media Planning
- Digital Marketing
- Crm
- Search Advertising
- Social Media Marketing
- Conversion Optimization
- SEO
- Smo
- Interactive Media Planning
- Competitive Analysis
- Online Advertising
- Yahoo Search Marketing
- Landing Page Optimization
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