Rahul Kushwaha

About Rahul Kushwaha

Experienced Digital Strategist with over 12 years of experience (a decade+) in social media, specializing in political communication and brand-led campaigns that shape narratives, influence perception, and drive measurable impact. With extensive experience across government, political, and private sector projects, I focus on end-to-end digital ecosystem management — from strategy and content architecture to execution, paid media, and on-ground amplification. Proven ability to design and execute high-impact campaigns, manage multi-platform presence, and leverage data-driven insights to deliver results at scale. Currently working on large-scale digital transformation initiatives, combining strategy, storytelling, and technology to build impactful and outcome-driven digital ecosystems.

Experience

1. Lead Consultant

   Centre For Applied Political Research Capr

   Mar 2026 — Present

   Overseeing CAPR’s digital communication by planning campaigns, building strong narratives, and managing execution across all digital platforms. Specializing in performance-driven paid media, audience targeting, and data-based optimization to ensure maximum reach and impact.With 13+ years of experience in political and digital communication:Campaign Planning: End-to-end strategy for political and governance campaignsNarrative Building: Simple, impactful messaging to shape public perceptionContent Management: Videos, creatives, reels and social media content executionPaid Promotion: Running and optimizing ads for better reach and engagementAudience Targeting: Reaching the right people with the right messageMonitoring & Response: Tracking public sentiment and managing real-time communicationPerformance Tracking: Using data to improve results continuouslyFocus: Creating a strong digital presence that connects with people, builds trust, and delivers measurable results.

Education

• swami swaroopanand institute of education Bhilai

  Bachelor of Business Administration (BBA), Marketing

  2008 — 2011

• Disha Institute of Management And Technology Raipur

  Master of Business Administration (MBA), HR & MR

  2012 — 2014

Skills

• Management
• Team Building
• Windows
• Social Media Marketing
• Microsoft Excel
• Business Development
• Digital Marketing
• Team Leadership
• Public Relations
• Business Strategy
• Performance Management
• Research
• Social
• Training
• Soft Skills
• Teamwork
• Team Management
• Employee Relations
• Strategic Planning
• Microsoft Office
• Digital Marketer
• Leadership Development
• Customer Service
• Talent Acquisition
• Digital Strategy
• Employee Engagement
• Recruiting
• Organizational Development
• Human Resources