Akshay Dua
Head - Online Sales (Nrt & Consumer Health) @Philip Morris International
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WORK HISTORY
Head - Online Sales (Nrt & Consumer Health) @Philip Morris International
Leading online sales for NRT and Consumer health portfolio
EDUCATION
S.G.T.B Khalsa College, University of Delhi
Bachelor's degree
SKILLS
ABOUT AKSHAY DUA
I am a marketing and growth expert with 9+ years of entrepreneurial and leadership experience. I am passionate about building and scaling brands that create value for customers and stakeholders in the health and wellness industry.As the Chief Growth Officer at GNC India, I lead the growth strategy and execution for the world\'s largest specialty retailer of health and wellness products, with a mission to help people live well. I am proficient in PnL management, optimizing website CRO, executing creative marketing campaigns, driving performance marketing, managing channel-level marketing calendar, fostering marketplace growth, reducing ACOS, and implementing growth hacks. I have successfully led the expansion of GNC in India from 1 to 100 stores, and have headed marketing, branding, and logistics initiatives for both domestic and international markets. I leverage my comprehensive understanding of Generation Z to customize strategies that effectively resonate with the target audience. I also bring diverse perspectives and experiences to the team, having previously co-founded and sold off Donna FMCG, a D2C brand, and having served as an Entrepreneur in Residence at The Man Company, where I was responsible for building a new brand from scratch.
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