Abhijit Patil
Digital engineering & marketing leader with extensive experience in product development, delivery, and operations of customer engagement platforms
- Role
- Managing Director, Head of Salesforce Marketing Automation at TIAA
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Abhijit Patil
A hands-on digital engineering leader with extensive experience in product development, delivery, and operations of customer engagement platforms. Passionate about:Delivering personalized experiences to engage audiences across diverse industry verticals, including communications, travel, quick-service restaurants, hospitality, and financial servicesUtilizing a range of technology solutions, from fully custom designs to hybrid (serverless cloud) and off-the-shelf platforms like Adobe and Salesforce.Implementing CRM systems that are intuitive, user-friendly, and highly automated, with the goal of eventually making my role redundant.Leading large-scale digital transformations during challenging, ambiguous, and uncertain times.Building global teams with a startup mindset, even within larger, established organizations.Following the philosophy:\"We succeed when the audience we serve succeeds.\"Possessing a unique blend of business acumen and technical expertise, I have devoted my career to closing the divide between strategy (dream) and implementation (reality). Half of my professional journey has been dedicated to the business side, focussing on outcomes/impacts and achieving measurable results by influencing audience behaviors/actions. The other half was immersed in technology and engineering, creating systems that not only promised but actually delivered substantial value to marketers and other business constituents.#CRM_engineerMy leadership philosophy centers on the principles of Listening, Listening, and Leading. I believe that a strong foundation of humility, compassion, and empathy at the core is essential for balancing intellectual and emotional intelligence, ultimately leading to more effective and humane leadership.
Experience
Managing Director, Head of Salesforce Marketing Automation
Feb 2023 — Present · Chicago, IL, US
Education
COEP Technological University
Bachelor of Engineering, Civil Engineering
Clemson University
Master’s Degree, Computer Science
Clemson University
Master's Degree, Civil Engineering
Skills
- Analysis
- Web Analytics
- Cross-Functional Team Leadership
- Etl
- Data Strategies
- Extract, Transform, Load (Etl)
- Customer Relationship Management (Crm)
- Digital Media Services
- Integration
- E-Commerce Business Intelligence
- Software Development
- Data Analysis
- Management
- Requirements Gathering
- Crm
- Strategy
- E-Commerce
- Crm Data & Warehousing
- Data Warehousing
- Customer Centric Solutions
- Business Analysis
- Mobile Devices
- Media Tag Development & Management
- Data Mining
- Team Building & Leadership
- Project Management
- Tealeaf
- IT Infrastructure Design
- Sdlc
- Business Intelligence
- Analytics
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