Hyemi Kim

Marketing Manager

Role
Apac Media & Digital Marketing Manager at 3M
Location
San Diego, CA, US
LinkedIn followers
500 followers

About Hyemi Kim

10 years of marketing experience | Marketing Strategy | Go-to-Market | Digital Marketing | CRM | Data Analytics | Media Strategy | Influencer Marketing (YouTube Creator & TikToker)| Consumer Insight | Market Research

Experience

  1. Apac Media & Digital Marketing Manager

    3M

    Mar 2021 — Present

    Developing and executing APAC digital marketing strategies for 3M\'s Consumer Business• Managing owned media channels for 3M\'s three-iconic brands such as Post-it®, Scotch® and Scotch-Brite™, overseeing social media presence on platforms such as Facebook, Instagram, and blogs.• Orchestrating paid media & influencer marketing programs, collaborating with a wide range of influencers from mega to micro, and devised strategic plans to maximize reach across multiple platforms• Published and provided consultation on digital marketing guidelines for Asian region, covering platforms such as YouTube, TikTok, and Meta.

Education

  • Sungkyunkwan University

    학사, Economics

    2008 — 2013

  • Korea University Business School

    Master of Business Administration - MBA

  • University of San Diego

    Knauss business school

    2024 — 2024

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Hyemi Kim — Apac Media & Digital Marketing Manager at 3M in San Diego, CA, US | Unifers